Abstract
The book, “The Psychology of Climate Change Communication: A Guide for Scientists, Journalists, Educators, Political Aides, and the Interested Public” created by the Centre for Research on Environmental Decisions (CRED), is a useful guide for climate change communicators to make climate change communication more effective. It shows the centrality of (social) psychology for effective climate change communication that results in positive behavior change in people. The guide breaks down the psychology-based strategy for effective communication for behavior change into clear, easy to follow steps with real life examples to illustrate the steps.
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