Blended Learning Vocationalogy Entrepreneurship Program: Analysis of Human-Computer Interaction Based on Technology Acceptance Model (TAM)

Abstract

Blended learning is needed as a learning medium that can be used online, offline, asynchronously, or synchronously. The use of blended learning in entrepreneurship programs in vocational schools is intended to prevent learning loss in learning during the pandemic and post-pandemic. This study evaluates the results of developing web-based vocational media used as blended learning using the Technology Acceptance Model (TAM) measurement criteria. The measurement criteria include aspects of Perceived Usefulness (TPU) and aspects of Perceived Ease of Use (TPE), each of which has indicators of functionality (TFL), accessibility (TAC), and Computer Playfulness (TCP), which are then accumulated in the Behaviour Intention aspect (TBI). This evaluation study was analyzed using SEM (AMOS) and SPSS. A total of 121 class, XI SMK students were involved in collecting data in this research. Data was taken using a questionnaire consisting of 19 questions. The estimation results show that every aspect of TAM contributes quite well regarding vocationalogy media users. The evaluation results showed that 86.85% of users felt helped, liked, and found it easy when learning to use the vocationalogy media.