Abstract

Muslim consumers need products with halal status and good quality. Halal products are obtained if the company implements the Halal Assurance System (HAS). Good quality products are one of the results of implementing a Quality Management System (QMS). HAS and QMS can be integrated because of the similarities in the basic principles. The integration of the two systems provides benefits for the company, such as increasing performance, reducing documentation, reducing costs which lead to efficiency and effectiveness of the company, increasing consumer confidence, and a good corporate image. This study discusses the integration barriers of HAS and QMS using Interpretive Structural Modelling (ISM) and Fuzzy Analytical Hierarchy Process (FAHP) methods. ISM was used to determine the key barriers, while FAHP prioritized barriers in HAS and QMS integration. Barrier integration of HAS and QMS consisted of resources, technical implementation, attitudes, guidelines, economics, and regulations. Each barrier consisted of sub-barriers which will be discussed further in this paper. Questionnaires and focus group discussions are used for data collection. The ISM result showed that regulations and guidance are the key barriers to integration. FAHP showed that the absence of international halal standards was the main subbarrier and should be resolved immediately. The Prioritization showed the urgency of barriers and sub-barrier that need to be resolved immediately so the integration of HAS and QMS can be adequately implemented.

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