Assertive communication in the Japanese language through internationalization experiences for Universidad Tecnológica de León students

Abstract

Every culture represents a long-time historical process result that strengthens each strain and characteristic of individuals. The Mexican culture has typical characteristics such as kindness, funny, and not-soserious in some other aspects. Nevertheless, the Japanese culture is very different. Influenced by ideas like honor, obligations, and duty. These characteristics are known as “Giri”. Manners are completely different from Western countries' ideas, where you can find more liberal and individualistic cultures. An important element of the Japanese culture is the language. It is because it represents their culture, religion, ethics, and their particular humor sense. This is why it is considered difficult to completely interpret it by other cultures. Currently, the Japanese language is the world´s 9th most spoken language with an approximated amount of 127 million speakers, therefore, understanding the language will let us understand Japanese culture in a better way. Considering the context explained above, this document has an objective: Strengthen the student’s knowledge and make aware them of the proper use of the Japanese language, Japanese manners, and its traditions. Approaching the students to these scenarios by applying assertive communication through internationalization experiences.