Abstract
Abstract: Scribonius Largus, in his collection of pharmaceutical recipes ( Compositiones ), describes ten as having been used by members of the imperial family, including Livia. A model from the field of modern consumer research reveals that Livia used such endorsements to create a persona of discernment and intellectualism, qualities hitherto largely overlooked. Réesumé: Dans sa collection de recettes pharmaceutiques ( Compositiones ), Scribonius Largus en décrit une dizaine comme ayant été utilisées par les membres de la famille impériale eux-mêmes, dont Livie. Un modèle tiré de la recherche actuelle sur les consommateurs révèle que Livie s'est servie de ce type de recommandation pour asseoir sa réputation de discernement et d'intellectualisme, des qualités qui ont jusqu'ici été largement négligées.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
