Abstract
Uncertainty and ambiguity are a key challenge to every business organization existing today. Every individual should be equipped to build strategies that not only defends threats but also helps in taking advantage of the available opportunities. Obstacles and uncertainty must not prevent a person from doing things differently. Arunachalam Muruganantham is a person whose determination transformed all obstacles to his stride. It's a tale of an inventor's obsession, in the face of ostracism, which ends in triumph, with Muruganantham's simple, low-cost machine for the production of sanitary napkin at a very affordable price that transformed the lives of several rural women across India. Muruganantham's decade long experimentation to create an affordable sanitary pad manufacturing machine for underprivileged women is the subject of a remarkable story.
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