Arguments from Analogy and Beyond: The Persuasive Artistry of Local American Civic Life

Abstract

This essay analyzes a local civic debate in which the purposive, referential, and deliberative structures of an argument by comparison are rendered inoperative. In so doing, it advances our understanding of the rhetoric of exemplarity, widens our conception of democratic political contention, and directs scholarly attention to local forums of civic life, where rhetorical motive often gives way to pure persuasion, reasoned debate commonly slips into everyday talk, democratic deliberation frequently verges on radical dissensus, and emotional investments routinely culminate in affective events.