Abstract

In the Sirwa, Morocco, female weavers produce beautiful carpets with great technical skills and creativity but receive very little financial gain for their artistry. This paper, based on a 17-month ethnographic research amongst Sirwa weavers between 2002 and 2005 confronts the representations and categories used by dealers to sell Moroccan carpets with the reality of production and procurement. Demystifying the selling discourse of dealers to highlight the impact these representations and practices have had on past and contemporary production, it shows that carpet dealers convey essentialist and out-of-date views of weavers and their communities, that do not acknowledge their creativity and modernity. From the colonial times to today, Moroccan weavers have produced and transformed carpets to suit their own taste, and that of their buyers, with creativity and skills.

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