Abstract

Wellness tourism is becoming one trend as people desire to travel for fitness and mental health purposes. Wellness tourism resources are one of the South Bandung area's advantages. Information media is needed to be an alternative to the market under developing information about wellness tourism in the region. This applied research designed the wellness tourism e-guidebook by applying the Technology Acceptance Model (TAM) as the basis of a design by collecting opinions from 125 respondents who were processed statistically descriptive. The design process uses the canva application, Qr Code, and anyflip. This applied research has resulted in an electronic guidebook created as a reference for information related to wellness tourism in South Bandung. This 66-page book contains four sections in an e-guidebook compiled to meet the practical needs of wellness tourists in South Bandung.

Highlights

  • Public concerns about the possibility of becoming victims of COVID-19 have triggered a negative impact on travelers' travel decision-making (Majeed & Ramkissoon, 2020)

  • Contrary to pre-pandemic times, public health awareness is currently getting higher, and many of them want to travel, but with fitness and mental health goals (BBC News Indonesia, 2020), So from another perspective, the pandemic has opened up new opportunities for health tourism or wellness tourism (Astuti, 2020)

  • E-guidebook is attractive, convenient, and easy to understand and can be accessed through the internet with a laptop, computer, tabs, or smartphone media, which means that this e-guidebook has fulfilled all aspects of the Technology Acceptance Model (TAM) so that it can be used as an effective source of travel information

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Summary

INTRODUCTION

Public concerns about the possibility of becoming victims of COVID-19 have triggered a negative impact on travelers' travel decision-making (Majeed & Ramkissoon, 2020). It can be concluded that wellness tourism is a travel product that offers an excellent natural environment and specific cultures, aiming to maintain and improve the fitness of tourists This travel is done through a holistic approach to the body and mind without medical intervention. Travel guide book (Azalia, 2018) Serves as a tool for tourists to find advice and information ranging from tourist destinations, culinary, transportation, accommodation to others This guidebook has an essential aspect for tourists in determining destination decisions and can direct tourists to choose a tourist destination because the tour guidebook provides more comprehensive information and assesses the place accurately (Noor, 2018). There are several indicators to measure it, including being able to help organize travel planning, help get information, provide benefits, and help someone make decisions

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