Application Of Neuroleadership Relish Model (Six Social Cognitive Needs) As Team Development Tool By Project Managers In Bulgaria

Abstract

Project Management is one of the main supply chains today. The project manager’s responsibility is to develop a project team but he is focused on the application of methods and tools and doesn’t take into consideration the fact that the human factor has a 70% impact on project success. On the other hand, Neuroleadership is a powerful tool that can be used by Project Management Professionals to understand better the human factors that impact on the project lifecycle. The purpose of that paper is to explore the application of the RELISH Model as team development tool by Project Managers in Bulgaria. The research is done among project management professionals in Bulgaria, project managers and project team members. The survey method with questions for quantitative analysis is used and the primary data is obtained directly from the respondents by a web-based questionnaire created in Google Forms and distributed by the Researcher’s LinkedIn and Facebook personal profiles, and PMI Bulgaria Chapter communication channels. This study reports Seeing the facts as the most satisfied need with mean 3.8, followed by Leading the pack (3.76) and Hope for the future (3.66). Relatedness and Interpersonal Connection means are almost equal around 3.5. Expression is the need with the lowest mean level of 3.33.