Abstract

The tourism industry is contributing to the rise in the national economy because of its outstanding advantages in increasing employment and winning regional economic vitality. But, there is no study to systematically evaluate the performance of China’s tourism economy. Therefore, this paper adopts a multilevel gray model and scientifically constructs a tourism economic performance evaluation index system. It is found that China’s tourism economic performance has the advantages of excellent development infrastructure conditions and abundant tourism resources but still has deficiencies in the aspects of social environment support, international market demand, and tourism environment support. The sustainable development potential of China’s tourism industry needs to be strengthened in three aspects in the future, namely, strengthening the government’s macroguidance, expanding the tourism high‐quality talent pool, and enhancing the construction of tourism infrastructure and service facilities.

Highlights

  • Over the past 30 years of reform and opening up, China’s tourism industry has experienced the process from scratch and from small to large and the scale of tourism economy has been expanding

  • In 2019, the total revenue of China’s tourism industry was as high as 6.63 trillion yuan, with a comprehensive contribution of 11.05% to the national economy, which is on par with the world average, and tourism has been integrated into the overall development of the national economy and become a strategic pillar industry of the national economy

  • Aydin and Emeksiz [12] used the small tourism enterprises as an object of study to evaluate the clustering of tourism enterprises and industrial economy, and the results showed that the clustering of the small tourism enterprises can increase the industrial efficiency of tourism

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Summary

Introduction

Over the past 30 years of reform and opening up, China’s tourism industry has experienced the process from scratch and from small to large and the scale of tourism economy has been expanding. Erefore, evaluating China’s tourism economic performance has important theoretical and practical significance for understanding the level of China’s tourism economic development and promoting the sustainable and coordinated development of China’s tourism industry. Numerous scholars have adopted different indicators and used various research methods to conduct a large number of studies on the differences in China’s tourism economy at different spatial and temporal scales and its processes, patterns, and mechanisms. Erefore, this paper constructs an evaluation system of tourism economic performance indicators, adopts a multilevel gray model, and discusses in depth the development status of China’s tourism economic performance, which can provide theoretical guidance to guide the sustainable development of tourism. Is paper is divided into the following five parts: Sections 1 and 2 discuss the necessity of the study and the progress of related research.

Literature Review
Index System Construction and Data Sources
Results and Discussion
Evaluation
Conclusions
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