Abstract
Supply chain is composed of many joints. If it is to realize value integration, conduct of different firms on the supply chain should be coordinated. The overall value of supply chain can be maximized by strengthening coordination of different firms on supply chain. However, the B2B cross-border e-commerce supply chain, which is the leading mode of cross-border e-commerce supply chain in China, is still far from value integration. So this thesis analyzes the interest coordination mechanism between cross-border e-commerce firms and foreign agents, between cross-border e-commerce firms and cross-border logistics service suppliers, between cross-border e-commerce firms and foreign competitors as well as between cross-border e-commerce platforms and cross-border e-commerce supply chain. What’s more, the interest coordination mechanism between cross-border e-commerce firms and foreign agents will be analyzed under five circumstances because their interest formation mechanism is different under different market structures.
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