Analysis of the Tourism Revenue Sharing Status at the Aksu-Zhabagly Nature Reserve of Kazakhstan

Abstract

Sharing tourism-generated revenues with local people has become a popular strategy for implementing sustainability in nature-based tourism destinations globally. Although the local people have received some economic gains from tourism development, there are still some limitations to fair income sharing. These limitations are evident in many underdeveloped countries and lead to a passive situation of local community participation in tourism development. The primary purpose of this article is to determine the level of tourism revenue sharing in the Aksu-Zhabagly tourist destination and, at the same time, to make appropriate recommendations on the remaining issues. To understand the status of tourism revenue sharing, we surveyed the perceptions of 44 nature reserve employees and 66 travel company workers, respectively. The survey results show that although the business operations of tourism organizers do not harm the living environment of the local population, they usually do not spend part of the income from tourism on the common good of the local population. Most residents are unsatisfied with tourism development, and their participation in tourism is also comparatively low. The results also reveal that the comparatively low level of sharing the tourism-associated revenue with local development is the leading indirect cause of residents’ dissatisfaction with the development of the tourism industry. In conclusion, we believe that the results of this study and our recommendations help local authorities understand the importance of removing constraints in the fair distribution of tourism revenues in this tourist destination.