Abstract
This study was conducted to explore the development direction of shared housing as a sustainable housing product by exploring the perception of shared housing and related words through Big data analysis and examining the correlation between keywords. Data was collected using Big Kinds, a news search service, and sentiment analysis, text mining analysis, N-gram and network analysis, and CONCOR analysis were performed using TEXTOM and UCINET, which are Big data analyses programs. As a result of the analysis. First, shared housing began to be introduced as a new housing type in late 2010 and began to be supplied in earnest in 2013. Second, the sensibility for shared housing has a liking and interest in the new space, but there is also a sense of rejection of living together. Third, as a result of keyword frequency analysis, the frequency of occurrence of related keywords indicating the residence of shared housing such as youth and single-person households and keywords indicating the characteristics of youth housing policy projects was high. Fourth, CONCOR analysis found significant four cluster characteristics: ‘Share house’, ‘Co-living’, ‘Remodeling social housing’, and ‘Young people rental housing’.
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