Abstract

With the in-depth development of Internet technology as well as information technology, the continuous popularization of computers in China, and the increasingly obvious economic globalization, the world’s economies are becoming more and more closely connected. Cross-border e-commerce has been developed better. In China, with the deep and continuous development of China’s reform and opening up, as well as the continuous improvement of our country’s science and technology level, the continuous improvement of people’s living standards and the internationalization of our country’s enterprises are getting stronger. E-commerce in China has also been developed significantly. According to the statistics of China’s National Bureau of Statistics and relevant scientific research institutions, since China entered the modernization, China’s cross-border e-commerce are multiplying the high-speed growth state, especially after China’s entry into the WTO, China’s cross-border e-commerce business is growing rapidly, in the process of China’s cross-border e-commerce development, compared with imports, exports are taking the absolute dominant position. Therefore, the quality of goods in China, the implementation of standards and related laws and regulations and policies, then become a relatively core part of cross-border e-commerce. Among all the core parts, the quality of goods is undoubtedly the most core part. Under the supervision of our national departments and law-making and other factors, the regulator of the e-commerce platform is the main body of commodity quality supervision. Therefore, the managers of e-commerce platforms are of vital importance to promote the development of e-commerce platforms. In this paper, in line with the principle of promoting the high-quality development of cross-border e-commerce in the prospect of high-quality development of China’s e-commerce platform, a series of multivariate linear models on the development of e-commerce platform carry out the analysis of China’s high-quality development of e-commerce. The main body of China’s e-commerce, the country, as well as consumers, producers, and other optimization analysis is from the overall analysis of China’s e-commerce platform development status. The current problems of China’s e-commerce platform, according to this to carry out the overall planning, put forward the countermeasure suggestions studied in this paper.

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