ANALYSIS OF EFFICIENCY OF IMPLEMENTATION OF INNOVATION APPROACHES IN UNIVERSITY PROFESSIONAL ACTIVITY

Abstract

Introduction and aim of the research: The urgency of the topic of research is determined by the need to find ways to improve vocational guidance work with young people in Ukraine in the context of globalization and European integration processes. Integration of our country into the international scientific and educational space, the dynamic development of a market economy, which causes a rapid change in the world of professions, place new qualitative requirements for specialists of all specialties.Research hypothesis. In the context of the actual principle of humanization of social life and according to professional orientation activity on a separate person the main criterion of efficiency of all procedures of vocational guidance and its system as a whole should recognize the degree of conformity of the chosen profession to his professional abilities and interests.The aim of this research is a generalization of the experience of vocational guidance work, the definition of shortcomings, the drawing of ways to improve it.Methodology: The methodological basis of the study is based on the use of general methodological provisions: professional ethics; the philosophy of professions; Theories of professionalism about the factors of formation and recognition of professions; professional pedagogy and labor psychology; professiology; professionography.Results: The article researches the effectiveness of using the practice of introducing innovative approaches and a complex of professional orientation measures in a new format in work with entrants, in the conditions of increasing competition in the field of higher education in Ukraine. The urgency of this problem is the need to improve the quality and efficiency of recruiting future students in higher education.Conclusions: The result of the development of an integrated approach to the implementation and realization of new recruitment activity at the university, aimed at finding gifted students and facilitating their further development in areas where their strongest talents will be the formation of a qualitatively new contingent of students. This will give impetus to the development of research projects under the auspices of leading scholars with the active involvement of interested students in this activity and will allow massive involvement of talented entrants, increase the prestige of higher education and create innovative and high-tech educational programs and projects.