Abstract

In recent years, with the development of social economy, cultural productivity has become more and more important in China's overall economic pattern. Tibetan has a long history, has a unique natural resources and cultural resources, is a product development provides an important material, on the other hand due to their own culture, the thought of aesthetic and improve, a single, homogeneous product on the market can't meet the demand of people, be badly in need of new design ideas to develop Tibetan gen products, The topic will be studied from the perspective of practical application. This paper focuses on the research of Tibetan local cultural and creative industry. Firstly, a large number of Tibet-related domestic and foreign literature are consulted to understand the current situation of tibet-related research. On this basis, the development trend of cultural and creative industry and successful cases related to cultural and creative products are analyzed and studied, providing ideas for the following product design. Secondly, in the study of Tibetan culture, the historical culture, geographical environment and artistic characteristics of The Tibetan are introduced. Through the analysis of Tibetan decorative arts, color patterns and other related cultural and creative case experience, the cultural and creative products of the Tibetan are designed. Finally, based on the analysis of relevant elements of Tibetan decorative art, Tibetan colors and patterns are extracted and summarized to achieve the combination of ethnic decorative art and modern design concepts, and the new design mode is integrated into Tibetan cultural and creative product design. This paper hopes to promote the inheritance of national culture and the development of Tibetan cultural industry through this design research.

Full Text
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