Analogue valuation of micro companies belonging to the retail sector in Mexico using key financial indicators

Abstract

The micro companies are economic units of great importance for the social and economic development of any country or region, specifically in Mexico, the micro companies focused on the retail sector stand out due to the number of units and the jobs they provide. The valuation of companies offers a variety of tools to determine the value of these organisations for various purposes, specifically analogical valuation allows working in environments of scarcity of information in order to provide relevant conclusions about the value of the companies analysed. The multiple linear regression method was used to determine the value of the selected microenterprises as a dependent variable with respect to a series of independent variables obtained from key financial information contained in the financial statements of the companies belonging to the sample. The results allowed us to identify the variables that determine to a greater extent the value of microenterprises in retail trade in Mexico, providing an alternative method which contributes to an improvement in the business decision making of all the interested groups.