An empirical study of opinion leader effects on mobile technology implementation by physicians in an American community health system.

Abstract

This study empirically examines the opinion leader effects on a mobile clinical information technology implementation by physicians in an American community health system using a fixed effect regression model. The model result suggests that the opinion leader effects are statistically significant during this information technology implementation process. Quantitatively, if opinion leaders increase their technology usage by 10 percent, the physicians who work closely with those opinion leaders would increase their technology usage by 3.5 percent, after controlling for physician individual-level fixed effects, time effects, working environment, and workload. This empirical result of opinion leader effects provides policy implications such as, if a healthcare system wants to promote a new information technology or a new mobile information technology implementation within their organization, they should leverage this opinion leader effects.