Abstract

Equity analysis is simply the research or study of stocks for the purpose of investment. Every investor wants more and more profit on their investment. For this share of profit he always tries to select right security and portfolio for investment. In general term, more profit is directly related to more risk. FMCG sector played a vital role in economic development of country. The relationship between risk and return can easily be measured by some statistical tools like standard deviation, beta, correlation and variance.

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