An analysis of the physical factors affecting the promotion of a sense of belonging in a coffee shop (Case study: Ivy Coffee Shop)

Coffee Culture in Dublin: A Brief History

This research departs from the phenomenon of the mushrooming of coffee shops in Makassar, which significantly affects the pattern of activities and social interactions of urban communities. Coffee shops are now an inseparable part of urban life, creating new spaces that are full of symbolic meaning. This research aims to reveal how the transformation of urban people's lifestyles occurs through the existence of coffee shops as public spaces. The approach used in this study is a qualitative method with a descriptive type, which aims to provide an in-depth picture of this phenomenon through case studies on several coffee shops that represent these characteristics. The results of the study show that coffee shops not only function as a place to enjoy drinks, but also as a public space that reflects the social and cultural identity of the community. The existence of coffee shops creates a symbol of prestige for its visitors, which indirectly makes hanging out in coffee shops an indicator of certain social status. This is closely related to the hedonistic lifestyle, where individuals are willing to spend time and money just to hang out in order to strengthen their self-image in front of the public. In addition, this study also found that coffee shops have become an arena for lifestyle expression influenced by advertisements and trends, where visitors feel the need to adjust their appearance, including wearing clothes that are popular in the latest fashion trends, in order to maintain the existence and social credibility in their environment. Thus, coffee shops in Makassar are not only a place of recreation, but also a social phenomenon that reflects changes in the lifestyle of urban people, which are influenced by aspects of prestige, consumerism, and popular culture dynamics. This research contributes to understanding the role of public spaces such as coffee shops in shaping the lifestyle of modern urban communities.

Covert prostitution, practiced by women in a number of coffee shops, is part of "socio-cultural inequality, which causes problems". Prostitution is not only about the problematic of cultural and structural inequality but also related to the social profile, which is about the social condition/character of prostitutes with the relations that surround them. This research was conducted in a number of coffee shops in Wajo Regency, Indonesia, using descriptive qualitative methods. The results showed that a number of social profiles attached to coffee shop prostitutes, namely educational background, religiosity and weak women's skills, flashy makeup and sexy clothes, bed providers in coffee shops, illegal companions / husbands. A number of things above, is a social profile as a social picture, the coffee shop prostitutes in practicing prostitution in disguise.

The key objective of Dutch cannabis policy is to prevent and limit the risks of cannabis consumption for users, their direct environment and society ('harm reduction'). This paper will focus on the tolerated sale of cannabis in 'coffee shops'. We give a brief overview of Dutch policy on coffee shops, its history and recent developments. Furthermore, we present epidemiological data that may be indicative of the effects of the coffee shop policy on cannabis and other drug use. Dutch coffee shop policy has become more restrictive in recent years and the number of coffee shops has decreased. Cannabis prevalence rates in the adult population are somewhat below the European average; the rate is relatively high among adolescents; and age of first use appears to be low. On a European level, the use of hard drugs in both the Dutch adult and adolescent population is average to low (except for ecstasy among adults). International comparisons do not suggest a strong, upward effect of the coffee shop system on levels of cannabis use, although prevalence rates among Dutch adolescents give rise to concern. Furthermore, the coffee shop system appears to be successful in separating the hard and soft drugs markets. Nevertheless, in recent years, issues concerning the involvement of organised crime and the public nuisance related to drug tourism have given rise to several restrictive measures on the local level and have sparked a political debate on the reform of Dutch drug policy.

According to Toffin, in 2019 there was a 3-fold increase in the coffee shop business compared to the previous 3 years. An increase in the number of coffee shops is a threat and a challenge for coffee shop business owners. Ohayou Bandung is one coffee shop that is facing competition in the increasing number of coffee shops in the Ciumbuleuit area, Bandung. Due to its strategic location where UNPAR students are the target market, Ohayou has a great opportunity to meet the demand for coffee and public spaces. For this reason, companies need to pay attention to product attributes which are one of the main factors that are considered by consumers and customers in purchasing decisions. The purpose of this study was to determine whether product attributes and service quality affect purchasing decisions at Ohayou Bandung. Product attribute variables are measured by the dimensions of quality, features, design, brand, and packaging. Service quality variables are measured by the dimensions of reliability, responsiveness, assurance, empathy, and physical evidence. The variable of the purchasing decision making process is measured by the dimensions of problem recognition, information seeking, evaluation of alternatives, purchasing decisions, and post-purchase behavior. The results showed that the product attributes and service quality influenced purchasing decisions by 28.7%. In multiple linear analysis it is concluded that product attributes have a greater influence on purchasing decisions than service quality. Based on the partial hypothesis test, product attributes partially influence purchasing decisions. Meanwhile, service quality has no partial effect on purchasing decisions. It is concluded that improving service quality alone is not sufficient to improve purchasing decisions. Ohayou Bandung is advised to improve product quality and features, as well as increase the use of social media. Keywords: Product Attributes, Service Quality, Buying Decision, Ohayou Bandung

<p><em>The number of coffee shops at an adjacent location in Manggar made the city known as the City of 1001 Coffee Shops. 1001 Coffee Shop monument in Manggar, East Belitung confirmed that the tradition of drinking coffee is part of life in Manggar. The number of coffee shops that are located closely to each other around the center of Manggar makes it look very unique. This study aims to identify the visual characteristics of coffee shops signboard in Manggar in terms of typography, images, and colors. This research is done by using content analysis method which then interpreted by using semiotic approach. This research hopefully will show the characteristic of city of Manggar which represented by the characteristic of coffee shops signboard in Manggar.</em></p><p><strong><em>Keywords:</em></strong><em> </em><em>S</em><em>ignboard, coffee shop, Manggar, East Belitung, semioti</em><em>c</em><em>. </em><em>v</em><em>isual</em></p>

The number of coffee shops in Jatinangor continues to grow, both on a small and large scale, often even meeting several coffee shops in one location close to the same scale of business with a menu list that is more or less the same. This situation triggers business competition among the actors. This condition occurred in 2 coffee shops in Jatinangor namely Belike Coffee Shop and Balad Coffee Works. This study aims to explore the performance, potential and constraints of coffee shop business in the Belike Coffee Shop and Balad Coffee Works. The research sites chosen were 2 coffee shops in Jatinangor namely Belike Coffee and Balad Coffee Works which were selected purposively because they were coffee shops with relatively the same business scale and were in the same / adjacent areas. The research design used was qualitative research. Data was collected through interviews with a number of key informants and literature studies. The results revealed that Belike Coffee Shop and Balad Coffee Works both have a number of unique potentials in terms of product, location, facilities, equipment, human resources and competition. While the constraints faced by both two coffee shops including the price of coffee raw materials that have surged will affect the selling price of coffee, noise, the absence of parking spaces for four wheels, equipment that cannot work properly and fluctuations in sales.

The number of coffee shops in Jatinangor continues to grow, both on a small and large scale, often even meeting several coffee shops in one location close to the same scale of business with a menu list that is more or less the same. This situation triggers business competition among the actors. This condition occurred in 2 coffee shops in Jatinangor namely Belike Coffee Shop and Balad Coffee Works. This study aims to explore the performance, potential and constraints of coffee shop business in the Belike Coffee Shop and Balad Coffee Works. The research sites chosen were 2 coffee shops in Jatinangor namely Belike Coffee and Balad Coffee Works which were selected purposively because they were coffee shops with relatively the same business scale and were in the same / adjacent areas. The research design used was qualitative research. Data was collected through interviews with a number of key informants and literature studies. The results revealed that Belike Coffee Shop and Balad Coffee Works both have a number of unique potentials in terms of product, location, facilities, equipment, human resources and competition. While the constraints faced by both two coffee shops including the price of coffee raw materials that have surged will affect the selling price of coffee, noise, the absence of parking spaces for four wheels, equipment that cannot work properly and fluctuations in sales.

The number of coffee shops has increased over the past five years. It is driven by the change of the lifestyle of today’s society who chose coffee shops as a place to do activities such as meeting, discussions, working on assigments, etc. The presence of the covid-19 pandemic since the beginning of 2020 also making an impact on various types of businesses including coffee shop. Work coffee indonesia is one of the coffee shops that exposed the impact of the covid-19 pandemic. Although being exposed by the impact of the pandemic, work coffee indonesia still able to survive by doing various promotional activities. Marketing communication becomes one of the tools to maintain the market of business. Therefore this research aims to find out about coffee shop marketing communication in facing the covid-19 pandemic with the work coffee indonesia case study. The method used in this research is qualitative with a descriptive-qualitative design with a research technique used is a case study. It is known in this research that the importance of marketing communication role in maintaining a business and expanding consumer market particularly while experiencing unforseen circumstances such as covid-19 pandemic.

Nowadays, the coffee industry trend is rapidly growing due to the demand of the consumers. It directly affects the increase in the number of coffee shops and coffee cafes. Then, the coffee shops have become the appointment place or the informal meeting area. Moreover, many people visit coffee shops and upload their opinion and feedback on social networks such as Twitter and Facebook. Feedback on social networks can be considered to be one of the decision tools to visit coffee shops. However, the limitation of the data from social networks is unstructured and uncategorized information. Therefore, our paper proposed the application to recommend a coffee shop based on Twitter data. Chiang Mai province is the focused area. This application can visualize the Twitter data on the map with all coffee shops mentioned on Twitter. In addition, the application used sentiment analysis with the help of the Naïve Bayes method. After implementing the sentiment analysis, the application can classify whether it should be recommended or not. The proposed method can perform with high performances in terms of the average accuracy, precision, recall, and F1-score.

<p><strong><em>The trend of growth in the number of coffee shops in 2021 is relatively increasing, but there is a phenomenon of a decline in coffee shop consumers; this occurs because consumers shift consumption from coffee shops to household consumption, where consumers choose to spend their money on consumption of primary needs. Efforts to attract the number of consumers during the pandemic need to be carried out more massively to build relationships between consumers and coffee shops and provide assurance that coffee shops also implement suitable health protocols in running their business. Efforts continue to be made by Kedai Kopi Aroma to attract consumer loyalty by providing live music and a beautiful night view to be enjoyed with friends or with family and also by advertising the place of business of the Aroma Coffee Shop both online and offline such as on social media. The writing of this thesis is whether relational marketing and brand image have a partial influence on consumer loyalty at the Aroma Coffee Shop. The type of research used is quantitative research with a sample of 98 respondents. Based on the study results, relational marketing and brand image have a partial influence on consumer loyalty at the Aroma Coffee Shop.</em></strong></p><p><strong> Keywords: Relational, Image, loyalty.</strong></p>

Drinking coffee becomes an essential part of everyday life next to drinking water. As the coffee consumption increased, the number of coffee shops, including large franchise coffee shops and small roaster coffee shops, multiplied over th past years. But it becomes clear that the coffee shop industry has becoming saturated. Therefore it is time for the managers of coffee shop industry have to consider and develop ways to survive and respond to this market changes. In this paper we have surveyed the coffee industries in developed countries such as United States of America, European countries, and Japan, and then compared them to Korean coffee industry to identify the key factors for survival. The coffee shops that have competitive advantages and satisfy customer needs will survive in the future. Therefore CEOs of coffee shop industry have to adapt and refine their business in respond to market condition and changing customer needs.

In recent years, the number of coffee shops has grown rapidly in Malang whose locations spread in various places. This condition makes the consumers having trouble to find the place that meets with their needs of the price and comfort level. In this works, the Geographical Information System of Coffee Shop Business Classification in Malang based on criteria is proposed. This system can classify coffee shop data according to the consumer desires using the Naïve Bayes method. Users simply provide a choice of price criteria and desired level of comfort on this website-based system. The classification results are used to make it easier for users to obtain information, both the map of locations and the route to reach the coffee shops that meet the criteria expected by the user. Based on the testing that has been done, 100% of users stated that they could find a coffee shop according to the desired criteria. As a result, the system promises as the application in determining the selection of coffee shops corresponds to the consumer criteria.

Prompted by the meteoric increase in the number of coffee shops in South Korea over the past two decades, this article explores the various strategies that coffee shop entrepreneurs in Seoul adopt to succeed in one of the world’s most saturated markets. Grounding our study in Bourdieusian notions of taste and distinction as well as contemporary research into coffee shop culture and social class identity, we conducted two rounds of semi-structured interviews with coffee entrepreneurs in Seoul (N = 9). Our interviews are supplemented by written field notes from coffee shops in two different neighborhoods in Seoul. The results show that most coffee entrepreneurs strive to distinguish their shop from other coffee shops via: 1) unique and innovative menu items; and 2) the physical space and atmosphere (bun-wi-gi) of the coffee shop itself. In addition, despite the ubiquity of coffee in Korean culture today, many Korean coffee entrepreneurs still see coffee as a foreign drink that needs to be specially adapted to Koreans’ tastes.

The development of the world of coffee drinks has caused the demand for coffee to increase and coffee shops have begun to appear in various regions. The number of coffee shops that have sprung up has caused intense business competition in the coffee sector which requires coffee business people to develop their businesses in order to have more attractiveness to coffee consumers. This study aims to determine consumer characteristics, analyze the relationship between characteristics and consumer behavior, and analyze the impact of marketing mix on coffee shop consumer behavior. The sampling method is carried out by accidental sampling technique. The analysis methods used are descriptive analysis, Spearman Rank correlation, and Logistic Regression. The results showed that coffee shop consumers are dominated by consumers aged 18-27 years (youth), the last education / being pursued is a diploma / bachelor, income Rp.1,000,000 - Rp.3,000,000, have no dependents and the distance from home to the coffee shop is between 1-3 km. The characteristics of the age and income of the consumer, the level of education, the number of dependents, and the distance from home to the coffee shop are in real contact with consumer behavior. The product, place, and promotion components have a real effect on coffee consumer behavior but with a low influence, while the price component has no influence. Coffee attributes that must be maintained are the attributes of facilities, cleanliness, easy to reach, fragrance, menu variations, and advertising promotion.