Abstract
The impact of child labour plays a crucial role in putting huge difficulties in social progress in any emerging nation like India. The present study was conducted with a view to analyse different strategies accepted by various governmental and non-governmental organizations to eradicate child labour by providing them with non-formal education, healthcare and various technical training. In this project data were collected by questionnaires and the collected data were analysed by using various research techniques like- case study, survey and field observation. After analysing this project, the result shows that NGOs mainly focus on direct beneficiaries than indirect beneficiaries. Indirect beneficiaries were made aware to help the direct beneficiaries. The communication strategies employed for direct beneficiaries are supplying books and imparting technical training while NGOs used various communication channels or tools like- rally, leaflets, posters, seminar, brochures, documentary video etc. In this study the tendency to use print media is stronger than the audio-visual media. Success in non-formal education and technical training are noted among the children. So, analysis of the Child Labour Elimination Programme should be conducted every year on the extent of the fruitfulness of communication activities.
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