Abstract
This research deals with an issue of increased importance in human resource management theory, research, and practice in the Chinese context. Using a sample of 309 agency workers from China, I investigate how organizational image, perceived organizational support, and perceived employment discrimination towards agency workers affect agency workers’ organizational identification. The investigation shows that organizational image is positively related to organizational identification and organizational support is positively related to organizational identification. Furthermore, the positive effect of organizational image on organizational identification was stronger when agency workers perceived a low level of employment discrimination. The results suggest that client organizations with higher level of organizational image and providing more support for agency workers are more likely to have agency workers’ identification.
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