Abstract
This study is the descriptive research applied method. The main purpose of this study was examining the role of accountability on customer loyalty in refah banks of Golestan province. The populations are all bank customers of Refah bank in Golestan Province that were selected 385 person as sample and Morgan table was used to determine sample size. Random sampling was selected to choose simples. Data is collected by questionnaire. To analysis of hypotheses we used Regression test. Findings show that aspects of political, ethical, functional, structural, financial and legal arrangements to address the impact of customer loyalty and predicting variables obtained the first six ranks respectively. The cultural dimensions of information had not a significant role to meet anticipated customer loyalty.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callMore From: Singaporean Journal of Business , Economics and Management Studies
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
