Abstract
Goal programming is one of the model which have been developed to deal with the multiple objectives decision-making problems. This model allows taking into account simultaneously many objectives while the decision-making is seeking the best solution from among a set of feasible solutions. The paper presents a goal programming (GP) model which aids in product development process for planning. The model is developed based on a case analysis. The overall objective is to design and evaluate a model for effective resource planning in a new product development process. The proposed model: (1) Utilizes a GP approach to reflect the multiple,conflicting goals, (2) allows for some degree of flexibility of decision-making with respect to resource allocation. The decision model is formulated as a 0–1 goal programming model which is validated by applying it to real-world. The main contribution is in problem identification and development of the mathematical model for project selection. This GP model facilitates decision-making planning process and managerial policy in resources planning.
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