Abstract

This study focused on the application of Kansei engineering (KE) in the field of vehicle design. Quantitative and qualitative analyses of relevant studies in the literature were conducted using knowledge graphs and bibliometric analysis tools to aid researchers and other relevant readers better understand the application of KE in the field of vehicle design. In this study, 562 research papers from the Web of Science core collection were selected, and several visual knowledge maps were generated using CiteSpace and VOSviewer for clustering and other statistical analyses. Based on these maps, this study systematically summarized the development and evolution of KE applications in the fields of vehicle design, research trends, research hotspots, key research groups, and their interrelationships, which provide important reference values for future work. Finally, three scientific issues surrounding KE were proposed: design feature deconstruction of the product, quantitative characterization of Kansei, and construction of the Kansei decision system. The core technology of the KE was discussed, the methods and challenges of KE in scientific research and practical applications were clarified, and a theoretical basis and technical support for future design and development was formulated. Thus, this study provides a systematic reference and guidance for future research and applications of KE in the field of vehicle design.

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