Abstract

Digital transformation has led to improvements in the performance of sports teams, clubs, facilities, and institutions, which has resulted in an increase in fans' participation while maintaining the financial efficiency of those sports institutions and facilities. Furthermore, digital transformation in sports has significantly accelerated multiple aspects of management, training, and more. This study proposes a system for digital transformation in order to develop sports facilities' productive and competitive performance. The researchers used the descriptive approach in the form of surveys and determining mutual relations. The data show that the level of digital transformation management in sports facilities was 0.66, productive performance was 0.63, and competitive performance was 0.66. Therefore, there is a statistically significant correlation between all the aspects of digital transformation management, including the overall degree of digital transformation management, and the productive and competitive performance of sports facilities. Therefore, sports facilities, clubs, and institutions should rely on digital transformation. In light of these research results, the following can be summarized: There is a lack of digital transformation in Saudi sports Facilities. There is poor planning of production operations in Saudi sports facilities. There is poor production capacity and poor control over production processes in Saudi sports facilities. Competitive performance levels are low in Saudi sports facilities. There is a positive correlation between the management of digital transformation and both the productive and competitive performance of Saudi sports facilities. Therefore, the researchers proposed a system that can be used to develop the productive and competitive performance of Saudi sports facilities through digital transformation.

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