A Study on The Acceptance of Communication for People through Smart Phone

Abstract

This study was to examined the acceptance of communication for people through smart phone focused users of smart phone. The results were as follows. First, smart phone's mobility influenced positively on attitude toward the transmission of government policy. smart phone's personal appropriateness influenced positively on awareness toward the transmission of government policy and usefulness toward the transmission of government policy. And smart phone's usefulness influenced positively on usefulness toward the transmission of government policy. Second, smart phone's ease of use influenced positively on awareness toward the transmission of government policy. smart phone's security influenced negatively on awareness, usefulness, attitude toward the transmission of government policy. smart phone's connectivity influenced positively on awareness toward the transmission of government policy. Third, usefulness and attitude toward the transmission of government policy through smart phone influenced positively on acceptance intention.