Abstract
To some extent, students’ satisfaction with classroom teaching reflects the teaching quality of the school. In view of the characteristics of independent adult universities in recent years, which are characterized by great age difference, uneven foundation, and diversified demands, it is necessary to start the research from the perspective of students, through sufficient investigation, forming a survey index, setting up questionnaires, and conducting empirical research on their satisfaction with classroom teaching. In the study, the service quality gap model (SERVQUAL) is introduced; the importance‐satisfaction model, importance‐performance analysis (IPA), was used to check the consistency of the SERVQUAL research results; the current status of satisfaction was obtained; and countermeasures and suggestions were proposed to improve students' satisfaction with classroom teaching of independent adult universities.
Highlights
Introduction and Literature ReviewIndependent adult universities play an important role in adult higher education in China
En, with statistical analysis tools such as SPSS and Excel, the SERVQUAL model was used to analyze the satisfaction of all levels of indicators in the questionnaire and calculate the scores of students’ classroom satisfaction, and the importance-performance analysis (IPA) model was used to verify the consistency of the SERVQUAL research results. erefore, the final conclusions were drawn, and the strategies for improving class satisfaction in independent adult universities were proposed
According to SERVQUAL model, the perceived difference of Q7 “teaching tasks are performed accurately, and teaching plans are completed on time” and Q13 “the teacher is good at using modern educational technology” tended to zero
Summary
Independent adult universities play an important role in adult higher education in China. E service quality gap model (SERVQUAL) was proposed by Parasuraman, Zeithaml, and Berry [1]. IPA model is a model proposed by Martila and James to evaluate service quality by forming a quadric chart from the two dimensions of importance and satisfaction. In the field of education, Zhao [8] applied IPA to study the teaching quality of ordinary colleges and universities. Wang [9] studied students’ satisfaction with classroom teaching based on IPA model. In terms of research field, there are few reports on classroom satisfaction of independent adult universities. From the perspective of research methods, some literature studies students’ satisfaction with classroom teaching solely based on SERVQUAL model or IPA model, but there are no reports on studying classroom satisfaction by combining the two models. En, with statistical analysis tools such as SPSS and Excel, the SERVQUAL model was used to analyze the satisfaction of all levels of indicators in the questionnaire and calculate the scores of students’ classroom satisfaction, and the IPA model was used to verify the consistency of the SERVQUAL research results. erefore, the final conclusions were drawn, and the strategies for improving class satisfaction in independent adult universities were proposed
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