Abstract

The demand for cold supply chain services has surged with the global expansion of perishable goods trade. Efficient management of temperature-sensitive products relies heavily on the operational performance of cold supply chain service providers. This study aims to evaluate the operational efficiency of selected container operators within the cold supply chain domain. Employing a mixed-methods approach, quantitative data will be collected through financial performance metrics, operational indicators, and customer satisfaction surveys. Additionally, qualitative insights will be gathered through interviews with industry experts and key stakeholders. By analysing the collected data, this research seeks to identify factors influencing operational efficiency, challenges faced by container operators, and best practices for enhancing performance. The findings of this study will contribute to the development of strategies for improving operational efficiency in the cold supply chain sector, ultimately benefiting both service providers and stakeholders. KEYWORDS: Temperature, Container, Pharmaceuticals, Biotechnology, Storage Facilities, Coimbatore, Tirupur

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