Abstract

At present, the tremendous change in the industrial environment affects both enterprise and industry, while the core values of strategic management are also being transformed into innovation, collaboration and common development in line with the idea of sustainable development. In this paper, a method of studying strategic group was proposed on the basis of current thinking about the relationship between enterprises in industry and corporate strategic behavior and subsequently its application was illustrated in the performance data of 41 listed companies in an industry in China in 2012–2016. The main melody analysis based on synergy and Jingyou theory was used to classify and analyze the strategic groups in industry. Results obtained from this study such as the distributive features of strategic groups in industry, the main developing mode of industry, the main strategic group, the benchmark and synergistic partner will be of significance in the development of strategic group theory and the practice of modern strategic management. Keywords: Jingyou, main melody analysis, organizational values, strategic group, synergy.

Highlights

  • Today, extensive changes have taken place in all aspects of human, social and economic life as well as the industrial environment

  • A method of studying strategic groups based on the main melody analysis was proposed in this paper, which was different from the previous researches in that it was based on synergy and Jingyou theory rather than the competitive mechanism

  • The following results were obtained from this study: 1) the synergistic relationship between enterprises in strategic groups and synergistic behavior as a driving force for the development of enterprise and strategic groups; 2) individual advantage characteristics as a representation of corporate strategic behavior; 3) the distributive features of strategic groups; 4) the main strategic group and the main developing mode; 5) the benchmark and the synergistic partner; 6) the relationship between strategic groups and industry performance

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Summary

Introduction

Extensive changes have taken place in all aspects of human, social and economic life as well as the industrial environment. As competition is likely to lose its universal significance, the core values of strategic management are being evolved from self-centred development based on competition to codevelopment based on innovation and collaboration. The study of strategic group is very important in modern strategic management practice, in which the enterprise can grasp the strategic structure and economic situation in industry and explore strategic pathways for its future development. According to the identification result, the enterprise can either seek opportunities for its growth or face unexpected obstacles and threats, which in turn depend on its organizational values and strategic consciousness of corporate behavior. Scientific analysis should be carried out on the industrial structure, the relationship between enterprises and the economic situation in industry or strategic group on the basis of the objective law of the development of things

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