Abstract
This is a study of factors that lead students to choose books for reading. Twenty-three seventh-grade students from the Joyce Kilmer School in Chicago, all with acceptably high scores of reading performance, served as subjects. Each student was studied for five weeks in the summer of 1968. Evidence was gathered through interviews with the students and their parents, and through daily records of books, magazines, and newspapers read. Movie attendance and television viewing were also recorded. Reading patterns were traced and the sources and methods of obtaining reading materials observed. Conclusions are drawn about the following factors: the reading habits of families, the influence of friends and other personal agents, the influence of printed notices, and the use of nonprint media.
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