A Study of Framework Development and Research of Jewelry Design, Based on Pattern Egyptian Culture (Lotus Flower) Used in Culture Product Design

Abstract

Industrial design has played a crucial role in the integration of cultural elements into products and in increasing their cultural value in the competitive global marketplace. Nowadays there is a shortage of design studies and products that dealt with the Egyptian styles. Even though, the ancient Egyptian civilization is full of patterns and symbols that we can exploit, develop, and manufacture with different products. Lotus flower one of the most important symbol in the antient Egypt, it was associated with Egyptian gods because of the way in which the Lotus emerged from the water. The Ancient Egyptians believed that Lotuses were symbolic of creation, rebirth, strength. This article aims to clarify the true meaning of the Lotus flower pattern and how to transform this cultural feature into innovative jewelry designs under the framework of culture-oriented design. The main contribution of this work is to explore the old Egyptian styles and convert them into designs that are compatible with this era to spread the culture attractively. This process is done firstly through a detailed explanation of this pattern, this phase consists of cultural features, literature reviews, and concepts. Secondly, used some design programs such as Auto CAD and Render software to transform this pattern into jewelry designs. Finally, this paper establishes a cultural product jewelry design model that is meant to provide designers with valuable research that can be applied in many artistic fields like clothing design, fashion, decoration, and modern designs for this pattern.