Abstract

Abstract To promote the digital transformation, it is important to develop a digital strategy that can improve profits. So far, a method for creating corporate IT strategies using a balanced scorecard has been proposed. In this paper, the four perspectives of the balanced scorecard are visually described as business management, customer experience, digital business ecosystem, and digital transformation requirements to construct the strategic map for the digital transformation. The DBSC (Digital Balanced Scorecard) is also proposed as a method for achieving the digital transformation promotion index.

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