A Research on the Integrated Planning of the Tour Guides' Career Considered from the Tour Guides and the Interested Parties

Abstract

The tour guides' team in China is developing and expanding continuously, but their professional prospects are not optimistic. The important reason is short of proper career planning. The tour guides' career should be planned from the tour guides themselves and their interested parties: their educated tourism college, travel agency and tourism administration. The planning from each party should be integrated. The career planning is like a running train which cannot run toward a destination unless its different parties are integrated into an entirety. Therefore, in planning the tour guides' career, there should be a proper docking or a part of overlapping if necessary between the tourism college and the travel agency. Meanwhile, the main body of career planning—the tour guides, should cooperate with them, and the tourism administration should provide timely guidance and policy supports. It is not until the planning has integrated the four parties mentioned above that result in the optimistic prospect of tour guides' career.