Abstract
Islam is the last religion which give the lesson of preaching. Islam has the power of preaching in every time and every nation of the world. The method of teaching and preaching should be according to the prevailing circumstances. Today media has great effect on human being so we should introduce expert personal in the field of media to introduce the everlasting message of Islam in an effective way for the coming generation.
 Everything has two aspects i.e. good and bad, similarly media has also good and bad aspects, but it depends in the mind of user to use it for which purpose. We should use media as an effective tool to introduce Islam in a better way for the coming generation as well as for the non-Muslim. Six main rights of the addresses have been dealt in this thesis. Diverse addresses of listening to the message of Islam have also been elucidated alongside.
 In the perspective to the related article the challenges of media in the field of Da’wah has been dealt with.
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