Abstract
Events play a vital role in day-to-day life, either in a casual or a professional manner. Some formal events that occur routinely over a period of time, needs to be successful to become sustainable. Event management strategies vary consistently as the choices of different people and even the same people change as time progresses. Educational institutions showcase their talents by organising annual fests, gather likeminded people from various institutions to exhibit their talents and gain knowledge. These events need to be successful in order to attract audience and sustain over a long time. This study aims to study about various aspects of Anokha 2016, the sixth annual Techfest of Amrita School of Engineering, so as to improve Anokha 2017. The paper investigates various aspects that remained the favourite and also the aspects that were not up to the expectations of the participants, and the suggestions to improve these aspects have also been discussed.
Published Version
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