Abstract
The integration of business strategic planning and IT has been raised as one of the most important issues facing management in the 1990s. At the same time, there have been spectacular failures when business ventures have sought to exploit information technology. So how does business management go about applying information technology in order to maximize the possibility of gaining success, while minimizing the possibility of failure? Most literature concerned with information technology and evaluation focuses on the evaluation of benefits from the use of a technology. The limited amount of literature which considers the ‘front end’ of the process of selection, as well as implementation of information technology, is more concerned with identifying the business problem areas, the actions of competitors or how to set priorities between projects, than looking at the potential utility of a new or emergent technology. This paper presents a practical methodology which can be used by management to evaluate an information technology and to determine its apparent suitability for their business at this particular time. Its strength lies in the capability of IS management and line managers to quickly and cost-effectively identify the major opportunities for the application of technology to business problems.
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