Abstract

From March 2020 o the present day, Brazil has been affected by the pandemic and we are still going through a period we did not expect, in which a global pandemic changed the course of the world, changing the presente and raising a question mark about to the future of na entire society, from the people/companies that had a well defined planning prior to this unexpected event, but mainly the companies/people that did not a have a series os factors, from planning to a defined action plan for the most different situations that my arise. Before 2020, approximately 80% of micro and small companies closed their doors in the first five years. Such a frightening number tends to remain or even increase, now from 2023, when the world gradually returned to normal activities after the restorarion of normality. Through a deductive methodology, the article in question aims to show the importance of Financial Management, especially in the Post-Pandemic world, making a parallel between the so-called individuals and Legal Entities, suggesting a simplified step-by-step, in which its implementation will improve health financial both personal and business, thus establishing a financial awareness.

Full Text
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