Abstract
Studies have shown that the driver’s risk behaviour is a significant contributor to the difference in road traffic accident risk between urban and rural areas. The aim of the study is to achieve a better understanding of the relatively high risk for rural youths compared to urban youths. A cross-sectional survey with 484 drivers aged 19–24 years is used to compare self-reported risk behaviour in urban, peri-urban and rural areas. A stratified random sample was made to ensure respondents from different area types. The results show an urban–rural gradient in risk-taking behaviour. Attitudes towards road safety partly explain individual variation in risk behaviour; however, they fail to erase the urban–rural gradient. The findings suggest a complex interaction of the system risk (the road environment) and elements of risk-culture beyond road safety attitudes.
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