A Friend in Need May Not Be a Friend Indeed: Anti-Coronavirus Aid and China’s Soft Power in Europe

Abstract

ABSTRACT Is foreign aid an effective soft power tool to bolster the international image of donor states? This article explores this question in the context of China’s humanitarian assistance to Europe amid the COVID-19 pandemic. Anti-coronavirus aid generated affinity for Beijing in some receiver countries while backfired in others. Borrowing insights from social psychology, this study presents an explanation for this heterogeneous effect. It argues that beneficiaries’ initial views of China predispose Beijing’s image to a confirmation bias, leading the perceptions of pandemic aid intent to be aligned with pre-existing assessments. Specifically, receiver states with predominantly favorable views of China tend to appreciate the transfer of resources as an act of goodwill. However, recipient countries which lean towards a negative belief of the PRC are inclined to interpret the assistance as a faulty mask diplomacy to manipulate narratives and to expand geopolitical influence. The theory suggests that foreign aid cannot alter donors’ global standing, but rather, it merely reinforces their established images.