Abstract
This paper is aimed to comparatively analyze metaphors in English and Chinese economic news headlines, to announce the pervasiveness of metaphors in economic news headline and to find out the similarities and differences of conceptual metaphors between English and Chinese. Due to the common cognitive basis, the sub-metaphors are basically the same in the presence of Chinese and English news headlines. However, conceptual metaphors vary from Chinese to English news deadlines because of the different cultural, natural, and physical environment. Therefore, it is necessary to take these factors into account when understanding Chinese and English news headlines.
Highlights
Metaphor has been a heated topic of linguistic study
The second part is the core, classifying dozens of subcategories according to the source domains under the conceptual metaphor theory and making a comparison in order to find the similarities and differences between metaphors in English and Chinese economic news headlines with the support of many examples
The economic competition is “fierce”; to win the competition requires all kinds of skills or “tactics” to achieve the “success” in the economic activity 4) mapping of the inference patterns from WAR domain to ECONOMY domain In WAR metaphor, knowledge in the source domain is mapped onto that in the target domain or knowledge about a domain may enable us to make inference from it
Summary
Metaphor has been a heated topic of linguistic study. In the traditional theory, metaphor is considered as merely a literary matter, a rhetorical device, and a decoration of language. Gao 2630 and informative vocabularies, as well as proper and vivid use of rhetorical devices, such as metaphor, the gist of a news report can be efficiently received and perceived by readers. It would serve the purpose of acquainting people with a good supply of events happening every day efficiently and effectively. The second part is the core, classifying dozens of subcategories according to the source domains under the conceptual metaphor theory and making a comparison in order to find the similarities and differences between metaphors in English and Chinese economic news headlines with the support of many examples. The fourth part serves as the conclusion, summarizing the results and the factors of similarities and differences
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