Abstract

This chapter focuses on makeup cosmetics, types, and functions of makeup cosmetics. In America in the 1940s, foundations were made to take over the role of face powder in giving the skin a beautiful and natural appearance. In the present day, makeup is made in many different fashion colors and constitutes a large variety of products; some of them varying in utility and others having functions suited to each season are now being developed. The roles of makeup cosmetics are to make the user look more beautiful, protect their skin, and have a psychological effect on them. Regarding the psychological effect, makeup cosmetics give the wearer a more definite feeling, make them more enthusiastic about doing things, and make them feel good because putting on makeup is fun. This chapter also highlights a sense of satisfaction in women who want to change their appearance. Makeup cosmetics consist of many types of products such as face powder, foundation, lipsticks, rouge, eyeliner, mascara, eye shadow, nail enamel, and many more.

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