Abstract
Influenced by the political left and feminism, gay liberationists were prominent early publishers of Australian gay magazines in the 1970s. They saw the circulation of ideas as crucial to the gay rights campaign but struggled with the financial cost of publishing, surviving on fundraising and organisational support. This article considers the different pathways taken by two key 1970s gay liberationist magazines to permanently resolve this financial tension: one stayed true to its original political charter and closed down, while the other transformed itself into a populist gay men's lifestyle magazine and reached more paying readers and advertisers.
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