Abstract

This entry introduces representations of masculinities in men's lifestyle magazines. Men's lifestyle magazines, even though heterogeneous in its form and fragmented across space and time, have been associated with the construction of modern masculinity with a distinct focus on consumption, men's bodies and physical appearance, fashion, sex, and other behaviors. In the last two decades, American and British men's lifestyle magazines have expanded to other non‐Western countries where similar representations of dominant masculinities in the West have been noted, raising concerns of globalization of male body and attractiveness.

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