케이블 TV의 디지털 전환에 따른 지역채널 개선방안 - 편성.제작자 심층인터뷰 분석을 중심으로 -

Abstract

Local cable channels has been contributing to settlement of grass root democracy and local business facilitation in decentralization era compared to other broadcasting media, and duly performs its role as local-tied media and produces local closeness type programs. But this is the time of need for change of perception by the producers, business entrepreneurs and relevant organizations on various production environment following process of conversion to digital cable TV. For successful settlement of local digital cable channels, this study has forecasted change on broadcasting production and organization following conversion of digital cable TV through the in-depth interview with people who produce and organize actual programs, and factors that interfere with digital cable TV conversion. Furthermore, the study learned plans to establish role and function of local cable channel as new close media to realize local value.