Особенности перевода статей СМИ о COVID-19 на китайском языке в лингвопрагматическом аспекте

Abstract

In the age of information, media language takes on special importance. Its continuous development is linked primarily to the evolution of information transfer technologies, which pro-vide media language a special role as a model of national language in the information space. Me-dia speech influences language norms, tastes and preferences of native speakers more than official, academic or artistic speech. The study of media texts as a result of speech immersed in a specific social context may help to examine in greater detail the basic principles of certain spheres of life. This, in addition to considering the translation of media articles and its linguistic and pragmatic features, can form the basis for further linguistic research, and additionally is especially relevant in light of the global emergency caused by the COVID-19 pandemic. In this work the linguistic and pragmatic translation features of media texts were considered on the basis of media texts on COVID-19 in Chinese. By analyzing these articles, data on the structure and characteristics of me-dia texts and media language are proposed, which can help to delve deeper into the specifics of media language and the translation of media texts; analysis of the translation of media articles from Chinese into Russian is also conducted.