Abstract
The purpose of this study was to use the Korean Baseball League broadcast of top three sports channels as the basic data for manufacturing future professional baseball broadcast through the analysis and comparison and this study conducted an analysis of baseball videos through the basic data collection and the contents analysis through literary research. First, the shot size and the frequency of top three sports professional channels had a difference. The basic shot of KBS N SPORTS is waist shot while MBC SPORTS+ and SBS ESPN consist of bust shot. Regarding the shot ratio, KBS N SPORTS uses full shot followed by waist shot, bust shot, close-up shot, and long shot. MBC SPORTS+ uses full shot followed by bust shot, close-up shot, waist shot, and long shot. SBS ESPN uses full shot followed by bust shot, close-up shot, waist shot, and long shot. As the result of analysis on the exposure frequency of a subject, except for basic pitch screens, KBS N SPORTS shows the hitter followed by pitcher, fielder, runner, ball, stadium, and director. MBC SPORTS+ shows the pitcher followed by hitter, fielder, runner, ball, dugout, and director. SBS ESPN shows the picture followed by hitter, fielder, runner, ball, audience, director, and infield. Second, replay types of top three sports channels had a difference. Third, the comparative analysis on information graphic difference of the three channels found out there is a difference in basic information, pitcher information, hitter information, offensive line-up, and defense position sign graphic. The follow-up study on the shot size of the three sports channels should be followed based on the above findings, which will help make professional baseball broadcast that audiences can satisfy.
Published Version
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