Abstract

The process of close interconnection between stability and variability in the Ukrainian language system is reflected in economic news of Ukraine, financial reports of organisations, government, ministries, etc., where, along with the established terms, some nouns which are not characteristic of that specific text type are used, therefore, it makes the research more comprehensive and enables to achieve in-depth understanding of the problem. The purpose of the paper is systematic description of non-specialized nouns, and explanation of their semantic and functional-stylistic potential. The research objectives are to differentiate words with direct and abstract meanings, to identify new semantic colouring of analysed lexical items and to determine the features of derivative nominations. The dynamics of lexical-semantic system of the Ukrainian language reflects the use of nouns with a new meaning that has developed on the basis of non-derivative words with direct semantics. Such linguistic units that are used in economic paperss form two groups. The first one includes those that, like their correlate, are remained as specific nominations: бики, монстр, моцарт. The second one is formed by the substantives that, in the non-specialised functioning in the texts on economic content, show the transition to the sphere of the abstract ones: коридор, стеля, шторм. Enrichment of the media space on economic topics is achieved by nouns that are related to the derivative words. Usually, they mark different subject processes, rarely states and specific subjects. Such nominations have occurred as a result of reinterpretation of the meaning of the substantives for which the spoken verbs and the verbs that are used in figurative meaning serve as formative ones. The role of the formant falls on the suffixes -енн-, -інн-, -нн-, rarely – -тв-, -ок-, -ація: зміцнення, ослаблення, падіння, оготівковування, гонитва, стрибок, тінізація. Non-specialised nouns that function in the texts on economic topics have occurred as a result of reinterpretation of words formed by zero suffixation: розворот, відтік, навар, відкат. Limited efficiency in economic topics is shown by substantives formed from nouns by suffixation: бізнесюк, парасолька, as well as composites (банкопад) and juxtaposites (маски-шоу). The Ukrainian media discourse of the early XXI century is too sensitive to linguistic changes. The dynamics is characteristic of direct and abstract nouns that are used in economic papers and correlate with non-derivative and derivative substantives.

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