СТРАТЕГІЧНЕ УПРАВЛІННЯ ІННОВАЦІЙНІСТЮ БІЗНЕС-ПРОЦЕСІВ ПІДПРИЄМСТВА

Abstract

The article examines and summarizes the concepts and basics of enterprise business process management. The effective functioning of the enterprise depends on the implementation of a complex of business processes, their integrity and consistency in business processes. The details of their strategic management are taken into account. The purpose of the article is to research and establish the peculiarities of the formation and implementation of strategic management of business processes in the conditions of the development of the innovative orientation of enterprises. The stages of business process development are considered in detail. Enterprise strategy depends on strategic innovation management, which is the key to achieving competitive advantage in a complex and competitive market. There are questions about the need to develop a strategic model for managing innovative development, which will contribute to stimulating economic activity, increasing competitiveness, and motivating the introduction of innovations into business processes. In the modern business environment, the technology of production activities determines the business processes that make up an innovative enterprise, which is the result of the combination and optimization of various business processes. Innovative elements are crucial to creating and maintaining a financially stable business policy. For the effective management of business processes in the organization, it is extremely important to create a management system that allows evaluating strategic goals and determining the effectiveness of all business processes in achieving these goals. A management tool is to create and use metrics that measure how well business processes are performing, covering all aspects of operations. Innovation is related to the concept of sustainable development, and it is appropriate for companies to constantly monitor and respond to changes and ensure an acceptable level of risk, so that companies can combine their existing resources and capabilities to use them as efficiently as possible. By improving business processes, companies can gain a competitive advantage and fully utilize their resources. Therefore, the issue of its strategic management is gaining more and more importance.